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Campaign Creation
Campaign Creation
Get the basics, the advanced and the smart advice on creating your Social Campaigns!
52 articles in this collection
Written by
Fabio Cortes,
Nicolas Vibet,
and
Férial
Facebook Campaigns
What is Dynamic Language Optimization (DLO) and how to use it on MMR
Create easily multi-language campaigns for Facebook!
Written by
Fabio Cortes
Updated over a week ago
Creating a Facebook Campaign - Choosing your Objective
Understand what each campaign objective is made for, and which one you should choose for your needs
Written by
Nicolas Vibet
Updated over a week ago
Creating a Facebook Campaign - Choosing your audience(s)
Designing the audience to which your ad will be showed to is one of the most important things to do. We'll explain what to do here!
Written by
Nicolas Vibet
Updated over a week ago
Defining the location status of your audience for FB campaigns
Everyone in, Living in, Recently in, Traveling in
Written by
Fabio Cortes
Updated over a week ago
Creating a Facebook Campaign - Adding Creatives, preparing your ad
Understand how to add a creative to your ad and choosing your ad format
Written by
Nicolas Vibet
Updated over a week ago
Creating a Facebook Campaign - Bidding, Budget and other final settings
Putting the final touches on your campaign and making sure you budget it correctly!
Written by
Nicolas Vibet
Updated over a week ago
Value Optimisation with Minimum ROAS Bidding
Bid based on the profitability of your campaigns!
Written by
Fabio Cortes
Updated over a week ago
Special Ad categories
How to adapt to the new Facebook Advertising policies?
Written by
Fabio Cortes
Updated over a week ago
Creating Collaborative Ads campaigns in MMR
Written by
Fabio Cortes
Updated over a week ago
Twitter Campaigns
Creating a Twitter Campaign - Choosing your Objective
Understand what each of the objectives for Twitter campaigns mean!
Written by
Férial
Updated over a week ago
Creating a Twitter Campaign - Building your Audience
Come learn the advantages of designing an audience on Twitter!
Written by
Férial
Updated over a week ago
Creating a Twitter Campaign - Designing your creative
Now that your audience is ready, let's tackle the creative!
Written by
Férial
Updated over a week ago
Creating a Twitter Campaign - Tuning the final settings
You're almost done with your campaign, let's fine tune it now!
Written by
Férial
Updated over a week ago
How can I set up Twitter third party tracking?
Set up some tracking directly when you create a Twitter campaign!
Written by
Férial
Updated over a week ago
Snapchat Campaigns
Creating a Snapchat Campaign - Choosing your Objective
Understand what each objective means, and which one fits your needs!
Written by
Nicolas Vibet
Updated over a week ago
Creating a Snapchat Campaign - Choosing your audience(s)
Designing the audience to which your ad will be showed to is one of the most important things to do.
Written by
Nicolas Vibet
Updated over a week ago
Creating a Snapchat Campaign - Adding Creatives, preparing your ad
Ad format, creative and message, let's learn all about it here!
Written by
Nicolas Vibet
Updated over a week ago
Creating a Snapchat Campaign - Bidding, Budget and other final settings
Let's fine tune the details of your Snapchat campaign!
Written by
Nicolas Vibet
Updated over a week ago
How can I create Story Ads for Snapchat?
Tell your story in a sequence of snaps!
Written by
Fabio Cortes
Updated over a week ago
How can I create an ad with Snapchat filters?
Raise awareness with artistic filters on Snap!
Written by
Fabio Cortes
Updated over a week ago
Audiences
How can I use Dynamic Audiences on MakeMeReach?
Using information on what your customers do will help you target them better! Let's see how we can do that on MakeMeReach!
Written by
Nicolas Vibet
Updated over a week ago
What are Block Lists?
A very convenient way to select places and people you don't want your ads to be shown to!
Written by
Nicolas Vibet
Updated over a week ago
How can I use DMA targetings?
Designated Market Areas are another targeting option!
Written by
Nicolas Vibet
Updated over a week ago
How do I share specific audiences to a user ?
More granularity as to what your invited user can access!
Written by
Nicolas Vibet
Updated over a week ago
Using different Ad Placements
How can I use the Instagram Stories Placement?
Make the most of the immersive Instagram format!
Written by
Nicolas Vibet
Updated over a week ago
What are Facebook Stories, and where are they in MakeMeReach?
Stories are one of the most immersive formats, and Facebook as well as Instagram enable you to leverage them!
Written by
Nicolas Vibet
Updated over a week ago
What is Asset Customization?
Make the most out of all of the placement options from Facebook with multiple images!
Written by
Nicolas Vibet
Updated over a week ago
Using different Ad formats
How can I create Lead Ads on the MakeMeReach platform?
Where are Lead Ads available?
Written by
Férial
Updated over a week ago
How can I use Dynamic Ads on MakeMeReach?
Make use of the best way to promote a whole catalog of products in an efficient manner!
Written by
Férial
Updated over a week ago
How can I use Instant Experiences?
Instant Experiences is a great tool for fully immersive mobile experiences! Let's see how to create them!
Written by
Nicolas Vibet
Updated over a week ago
How can I create Playable Ads on MakeMeReach?
Now that you know what they are, get a good look at how to create them!
Written by
Nicolas Vibet
Updated over a week ago
How can I create Reach and Frequency campaigns on MakeMeReach?
Now that you know what Reach and Frequency is good for, let's see how to use it on MakeMeReach!
Written by
Nicolas Vibet
Updated over a week ago
How can I add a poll to my IG Story?
Written by
Fabio Cortes
Updated over a week ago
Advanced Features
The Action Bar at the summary step
Changes and last configurations in bulk before launching your campaigns!
Written by
Fabio Cortes
Updated over a week ago
What's the Franchise feature?
Ever wanted to advertise to people based on the location of your different stores? And do so all at once? We've got what you need!
Written by
Nicolas Vibet
Updated over a week ago
How can I search for specific posts in the Campaign Creation Flow?
Browsing through the timeline of your page or your profile can be a bit daunting, so here's a quick workaround!
Written by
Nicolas Vibet
Updated over a week ago
What is mobile duplication?
If you need to create a campaign for specific mobile OS, we've got a tool that should help you!
Written by
Nicolas Vibet
Updated over a week ago
What is Trip Consideration?
For travel focused advertisers, Trip Consideration is a must have!
Written by
Férial
Updated over a week ago
What is the Campaign Budget Optimization? (CBO)
To help you allocate Budget according to performance, Facebook has created the CBO!
Written by
Férial
Updated over a week ago
What is ThruPlay optimization?
This new optimization goal is aimed at getting video view closer to a complete viewing!
Written by
Nicolas Vibet
Updated over a week ago
What is Dynamic Creative Optimization?
Facebook's way of helping you use the right components for your ads to work best!
Written by
Nicolas Vibet
Updated over a week ago
How can I use the Advanced Tracking tab in the Campaign creation Flow?
Define which offline events you want to track in your campaigns!
Written by
Nicolas Vibet
Updated over a week ago
What are Campaign Axes?
Assigning the correct ad to its ad set is painful if you're managing a big campaign: here's our solution!
Written by
Férial
Updated over a week ago
Advanced Axes: let's get to know them!
There's plenty more to know about axes!
Written by
Férial
Updated over a week ago
How can I use Branded Content?
Promoting posts in combination with another Page is a very powerful tool!
Written by
Nicolas Vibet
Updated over a week ago
What are Auto-promote campaigns?
If you're posting several posts a day on your Page, and aiming at promoting some of them, here's our solution!
Written by
Nicolas Vibet
Updated over a week ago
What are Dynamic Overlays?
Customize your catalog to make sure your customers see what they need to know!
Written by
Nicolas Vibet
Updated over a week ago
How does the label system work in the Campaign Flow?
Labels are the best solution to find the things you are looking for!
Written by
Nicolas Vibet
Updated over a week ago
TikTok Campaigns
Creating a TikTok Campaign - Bidding, Budget and other final settings
You're almost done with your campaign, let's fine tune it now!
Written by
Fabio Cortes
Updated over a week ago
Creating a TikTok Campaign - Adding Creatives, preparing your ad
Ad format, creative and message, let's learn all about it here!
Written by
Fabio Cortes
Updated over a week ago
Creating a TikTok Campaign - Choosing your audience(s)
Designing the audience to which your ad will be showed to is one of the most important things to do!
Written by
Fabio Cortes
Updated over a week ago
Creating a TikTok Campaign - Choosing your Objective
Understand what each objective means for TikTok campaigns, and which one fits your needs!
Written by
Fabio Cortes
Updated over a week ago